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Phone: 610-526-5261

Human Resources
101 N. Merion Ave.
Bryn Mawr College
Bryn Mawr, PA 19010-2899

Mapping Address:
140 Morris Ave.
Bryn Mawr, PA 19010-2899

Fax: 610-526-7478
(Recruitment, General)
Fax: 610-526-7850
(Director, Benefits, HRIS)


Associate Director of Admissions for Outreach


Reporting directly to the Director of Admissions, the Associate Director of Admissions for Outreach provides strategic leadership, planning, coordination, and evaluation for all aspects of off-campus recruitment, outreach, and communications to contribute to the enrollment of academically excellent and culturally, ethnically, economically, geographically, religiously, and socially diverse undergraduate and graduate students.

The Associate Director provides direct supervision and leads a team responsible for multiple facets of recruitment, including travel, relationship-building with key constituents, alumnae relations, and communications.  She uses benchmarking, data, and research to inform her team’s development of overall strategic recruitment, and provides leadership for all admission officers in developing territory-specific and population-specific recruitment strategies.


  • Provide leadership for the Outreach Team, including supervision of admission officers.
  • Serve on the Senior Leadership Team along with the Director of Admissions and the Associate Director for Communications and Campus Visits.
  • Collaborate with the Director of Admissions to develop and coordinate smart, creative, effective, and efficient travel strategies to stabilize existing markets and grow in new markets.  Will work with Director in overseeing a comprehensive travel budget.
  • Using data and research – institutional, state, national, and international - oversee the development and implementation of short and long-term strategic recruitment plans for both undergraduate and graduate students, and for specified populations of students, including but not limited to multicultural and international students.
  • Work with the Outreach Team to develop and implement strategies to recruit and yield a diverse student population.
  • Direct compilation of data and statistics for preparation of reports and projections.
  • Ensure effective collaboration with the Faculty, the Self-Governance Association, the Arts and Athletic departments in developing and implementing outreach efforts.
  • Collaborate with the Associate Director for Communications and Campus Visits and contribute to the development an overall communication plan for both undergraduate and graduate admissions.
  • Provides regular updates on the Outreach Team’s efforts to Admissions and the Enrollment Unit.  Provide counsel regarding office policies, practices, and staffing, while providing general leadership to the entire staff.
  • Develop and provide training to educate admission officers in effective territory management and documentation of recruitment activities.
  • Serve as a liaison between the Outreach Team and Student Administrative Support.
  • Work with the Coordinator for Key Stakeholders in the creation and implementation of a comprehensive strategy for enhancing relationships with high school counselors, 2- and 4-year college advisors, community-based agency leaders, and other key external stakeholders.
  • Work closely with the Campus Events team to develop the content and implementation for on and off campus recruitment events.
  • Participate in other general admissions activities, including managing a designated recruitment territory, which would include but not be limited to recruitment travel; interviewing prospective students; developing and maintaining productive working relationships with key educational stakeholders and providing admissions counseling for prospective students and their families; application review.
  • Assume other responsibilities as assigned.

Required Qualifications: Bachelors degree required, Master’s degree strongly preferred. Five to seven years of admissions experience or combination of equivalent admissions and/or student services experience, with such work showing a progression of broader and more complex job responsibilities and accomplishments. The Associate Director must be committed to and able to articulate the values associated with a diverse liberal arts institution for women, and possess a strong knowledge of admission policies and best practices. Must have superior written, oral, and interpersonal communication skills, group presentation skills, a proven ability to work with diverse constituencies, and a clear customer service orientation. Demonstrated ability to effectively organize and manage multiple projects and priorities, establish goals, and produce desired results in a timely way. Highly developed collaboration skills and the ability to work effectively with admissions, communications, and administrative support staff members to develop and implement recruitment plans. Strong demonstrated analytical skills and an understanding of the importance of using data to make decisions is critical. Outstanding leadership and supervisory skills required. Must be a collaborative team player while also able to work independently.Exceptional candidates will possess creativity, vision, flexibility, ability to exercise sound judgment, and a strong attention to detail. Must possess the willingness and ability to work outside of a conventional work week. Must be able to perform overnight travel and possess a valid driver’s license.