Contact Us
Phone: 610-526-5261

Human Resources
101 N. Merion Ave.
Bryn Mawr College
Bryn Mawr, PA 19010-2899

Mapping Address:
140 Morris Ave.
Bryn Mawr, PA 19010-2899

Fax: 610-526-7478
(Recruitment, General)
Fax: 610-526-7850
(Director, Benefits, HRIS)

POSITION TITLE:               Assistant Director of Annual Giving

POSITION OBJECTIVE: This position reports to the Senior Associate Director of Annual Giving Communications.  Primary responsibilities include oversight of the young alumnae, Phonathon, Senior Gift, and Student Philanthropy education programs.  This position manages daily operations and performs all administrative duties to implement and build on the success of these programs while ensuring a timely and efficient response, reporting, and accountability to all internal and external constituencies. 


  • Build philanthropic awareness, interest and engagement in Bryn Mawr’s young alumnae:
  • Develop and implement solicitation and engagement strategies for the first 15 undergraduate alumnae classes in support of reunion and class giving goals. Analyze results for ongoing successful programming.
  • Assume leadership of the Graduates Of the Last Decade (GOLD)              program to increase young alumnae giving and engagement with the College.
    • Oversee recruitment of members and activities of GOLD steering committee.
    • Take lead on GOLD communications, including web and social media, and email campaigns.
  • Collaborate with the Alumnae Association to organize campus, regional, and national events to expand the visibility of the GOLD program to increase alumnae engagement and steward donor support.
  • Serve as staff liaison for the 5th, 10th, and 15th Reunion Gift Committees. Work with committee chairs to recruit members and organize fundraising activities.  Support committees with regular reports and updates; interact closely with committees throughout the reunion gift drive.
  • Limited travel to visit alumnae and cultivate them as volunteers and donors, with special emphasis on GOLD alumnae and assigned reunion classes.
  • Develop strategies for increasing giving participation of alumnae as they move out of the GOLD program.
  • Perform other job-related duties as assigned.
  • Overall management of the student Phonathon program:
    • Recruit, hire, train, and effectively supervise a staff of up to 20 paid student callers. 
    • Provide daily on-the-job training and quality control through monitoring and critiquing of student callers. 
    • Develop and refine program scripts each year and on an as-needed basis.
    • Coordinate each semester’s student calling schedule and payroll.
    • Implement a calling plan for all donor and alumni segments (undergraduate alumnae, parents, reunion, graduate alumni, etc).
    • Prepare calling segments and perform data entry of Phonathon results. 
    • Develop and implement creative employee recognition programs to motivate, improve performance, and increase productivity. 
    • Analyze Phonathon results to ensure achievement of the program goals and increase return on investment; prepare reports on a weekly, monthly, and quarterly basis.
    • Communicate important messages, themes, announcements, etc. to the student callers, most often via email or staff meetings. 
  • Oversee the Student Philanthropy education program to educate, cultivate and solicit students, to promote habits of giving. Plan at least two annual events; includes effective promotion of events and close attention to budget.
  • Plan and implement a successful Senior Gift campaign. 
    • Identify and recruit student leaders within the senior class to form a Senior Gift Committee with two Co-Chairs.
    • Provide guidance and support to senior class committee in executing a solicitation plan and timeline, and in writing and distributing the solicitation letters and emails. 
    • Attend Senior Gift Committee meetings and coordinate senior gift fund raising events. 
    • Maintain content of Senior Gift web site as well as Facebook presence.  
    • Provide periodic reports to Annual Giving Team as well as Senior Gift Committee with respect to funds raised and participation achieved.
    1. Work in partnership with the Alumnae Association to create seamless transition after graduation and to maintain a high rate of participation with the youngest graduating class. 


  • A bachelor’s degree.
  • One to three years of fundraising or related experience desired.
  • Experience managing a phonathon preferred.
  • Excellent oral and written communication and organizational skills.
  • Ability to multi-task daily and be a team player who is willing to contribute in a positive and cooperative environment.
  • An appreciation for a women’s-centered environment is desired.
  • Previous supervisory experience preferred.
  • Ability to utilize computer and other office equipment.
  • Ability to work on a flexible schedule which will include evenings and weekends. 
  • Excellent hearing/speaking ability.
  • Vision sufficient to read printed materials and computer screens.
  • Good manual dexterity
  • Must be able to climb stairs.
  • Must be mobile between work station and various locations in work building and on campus. 
  • Must be able to carry heavy loads of paper and phoning materials.