Carissa Ganelli '88 has been appointed vice president of marketing technology at Subway World Headquarters. With more than 15 years’ experience in e-commerce and mobile marketing for startups and top brands, she is overseeing Subway Digital, a new team dedicated to help transform the customer experience through the integration of digital tools, such as loyalty programs and a revamped mobile app. Says Ganelli: "Joining Subway is a dream come true, as I support this iconic brand with its digital transformation."
